We work with you to unlock the potential of your business, helping you to focus on the right things to enhance performance, guiding short and long range growth plans, and providing practical support to implement your ideas.
Brett Davis discusses the growth and M&A advisory services we provide in the US.
He talks through his own experience, how he's working with clients and the state of the market in the US.
Brett Davis discusses how we work with our clients to tackle their growth challenges.
Our review unlocks the potential in your business by providing key insights and recommendations for growing and realising value. Key areas covered include:
Unlocking value drivers
Improving shareholder value
Commercial review & KPI benchmarking
Client relationship audit
Recommendations & next steps
We help shareholders and leadership teams build a robust strategy that enables then to achieve their ambitions
Preparing for exit
Preparing for exit
Creating high performing teams
Sales & Marketing
Most agencies can enhance their sales capability and better utilise their marketing to drive awareness and leads. Our work helps build an engine room that drives leads and revenue confidence into the business
Driving qualified leads
Team, process and planning
Aligning marketing to outcomes
Positioning & offer
Sales Transformation - ABLE
Phil Gripton talks through how we work with our clients on our sales transformation programme 'ABLE', helping them to build a repeatable and scalable sales process.
Value based selling
Developing a clear authentic & market winning proposition and avoiding a 'me too' one should be the priority for any ambitious agency wanting to create cut-through in the market
Mission statement and purpose
Differentiating from competition
Stand out from competitors
Market knowledge and buyer relationships
Waypoint Partners North U.K
Phil Gripton discusses our growth advisory and M&A services in the North of the UK, as well as talking through his background and some current projects.
Sales and marketing
Mergers & Acquisitions
We help shareholders and leadership teams build a robust strategy that enables them to achieve their ambitions.
Sale Side Advisory
We'll help you reach your personal objectives, prepare and advise you to receive the best value and outcome from a transaction.
Develop strategic positioning to make your business stand out from the competition
Extensive buyer knowledge to drive the best outcome
Manage deal complexities
On-going support to drive the evolution of growth in your business
What our clients say
“Waypoint have been invaluable throughout this process, providing not only M&A expertise but support and counsel through all stages of the acquisition process. It really felt like they were part of the team and with us all the way."
Founder and CEO, Verve
"Waypoint people are second to none, and I recommend the firm without hesitation to any creative business leadership team with the ambition to grow and desire to find a trusted partner on the journey."
Group Managing Director, Draw Group
"Initially Waypoint worked closely with us to develop a more targeted proposition focusing on the strengths and expertise within our business. They now continue to offer invaluable, strategic advice with an honest, focused and insightful approach."
"With their extensive experience in M&A, specifically in the creative, marketing and technology sectors, Waypoint helped us navigate the impact of the deal.”
Business Director, Zone
“Waypoint Partners were a great partner to work with – they set clear direction, were objective when challenged and helped us look at things from different angles. The team were also great fun to work with, a company I would work with again without hesitation.”
Joint MD, DirectionGroup
"Waypoint have worked side by side with us over three years, providing invaluable help, support and guidance where and when we needed it."
Managing Director, Head London
"As our NED Miles Welch and Waypoint Partners have been instrumental in setting our new strategy and creating a sustainable plan for growth to drive the business forward to the next stage. I would highly recommend."
"Working with Waypoint Partners has enabled us to look at the business from a more objective perspective, changing what was normal and challenging us to challenge ourselves and the business, helping create a more profitable company but also a better place to work. Waypoint Partners have helped us to realign our vision for the company, making this feel real and achievable with a clear long-term roadmap and a solid financial plan."
Managing Director, Enigma Marketing
“The Waypoint Partners team have carried out some fantastic work for us at Head. To take an ongoing advisory role on our board was an easy decision given the care and professionalism, Waypoint Partners have shown coupled with their deep knowledge and understanding of both the operational aspects of digital agencies and the wider industry.”
Founder, Head London
“We felt they were able to really get under our skin to understand and verify our strategy for the future. We look forward to working with them again.”
MD, Reading Room
"Software is eating the world” is very much the Silicon Valley mantra. This means that in common with all services businesses in the Valley, First Retail is seen as the ‘after hours crew’, never to achieve unicorn status. The difference with Waypoint is that they understand the unique challenges of running a professional services business and the team have firsthand experience of this in numerous industry verticals. Although it is still early in our relationship, they have been able to set us on a growth path that feels achievable. We are settling into a good pace where they continually challenge us, yet are patient as we work through the kinks in our business.