Our privacy & cookies policy

Waypoint Partners uses cookies. Please read our privacy policy below for more information.

Accept cookies

News & Views

Why do some agency mergers fail?

Insights
|
22nd June 2017

Merger and acquisition activity is relatively commonplace in the marcoms sector. Senior management often plan mergers to create larger entities and deliver greater efficiencies. The rationale being that combining two or more companies with complementary skill sets and talented...

Read More

News & Views

Should you change your leadership style to achieve growth?

Insights
|
1st June 2017

Leadership styles are just as unique as the people who employ them. Everybody knows that, but when it comes to leadership styles, it also varies according to the situation the leader is facing. Effective leadership does not mean one...

Read More

News & Views

Balancing act

Insights
|
1st June 2017
Balancing act, post image Read More

News & Views

Do you have the ‘right people on the bus’?

Insights
|
22nd May 2017

In his seminal book, Good to Great, Jim Collins discussed an inherent need for companies intent on becoming great to ensure that they had the ‘right people on the bus’. When Collins and his research team looked at the...

Read More

News & Views

Five tips to help create your agency’s vision

Insights
|
19th May 2017

The suggestion of needing to create a vision for your business can, at first, appear far too touchy-feely for most senior agency executives to contemplate. You are working flat out on delivering client work and running the business, and...

Read More

News & Views

How do you attract the right clients?

Insights
|
18th May 2017

In the early years of any agency there is understandably a strong emphasis placed on the need for customer acquisition. This is sensible given that clients are the financial lifeblood of agencies. However, within a few years those agencies...

Read More

News & Views

Agency growth: is it better to buy or to grow your own?

Insights
|
1st May 2017

How to create an excellent company culture: 5 lessons from great companies         It is perhaps surprising that many companies do not really understand the real meaning of “company culture.” A great company culture can transform an...

Read More

News & Views

Baidu is already profiting from AI

News
|
28th April 2017

The headline from this news item in the Drum on 2 May (‘Baidu Q1 profit and income drop as it transitions to AI-first company’) sounds broadly like bad news, but the detail tells a different story. Q1 profits down by a...

Read More

What’s your challenge?

Get in touch today to find out how we can help you

Contact us