News & Views

Jim Houghton joins Waypoint Partners to boost international M&A

by Sarah O'Neill
13th June 2019
Jim Houghton joins Waypoint Partners to boost international M&A, post image

Corporate finance and M&A expert Jim Houghton has joined growth and M&A advisory firm Waypoint Partners as Partner to lead its M&A activities and help accelerate its international expansion. The appointment sees Jim reunited with former colleagues including Partner Miles Welch, Business Development Director Angela Lurssen and Marketing Manager Sarah O’Neill.

Jim joins Waypoint Partners with more than 25 years of international experience working with and within marketing and communication businesses on corporate finance, including M&A, exit planning, joint ventures, deal structuring, post-merger integration and earnout management. The depth and breadth of his experience gathered through more than 75 transactions across all major markets will further boost Waypoint’s capabilities in the space and further increase its capacity  in handling major international deals.

Jim’s appointment comes at a pivotal moment for Waypoint Partners, which last year grew from 12 to 20 employees and opened offices in New York and Edinburgh. The growth and M&A advisor also handled a string of high profile acquisition deals, including the sale of , Draw’s sale to Oliver Wyman,Vivaldi’s purchase of Gravity Thinkingand most recently Blueleaf’s sale to OSF

Prior to joining Waypoint Partners, Jim built his Corporate Finance experience at BDO, Results International, Ingenious and Helion Partners. Before that, he led M&A for Omnicom Group in Europe for 8 years and was European MD of the Radiate Group. Most recently, Jim was Chief Financial Officer at Philadelphia-headquartered creative agency 160over90, having sold the business to Searchlight Capital for $175m in 2016. Whilst there, he was integral in moving the business from owner-management to private equity ownership and led an $85m refinancing in 2017. Jim’s knowledge of the US will help Waypoint to unlock further growth in the market as it builds its business there.

Amongst other high profile M&A deals Jim has personally led are BlueFocus’ acquisition of We Are Socialin 2013, the sale of  Blue Rubicon to LDC and its subsequent exit to Teneo in 2015, and the acquisition of Iris by Cheil in 2014.

Miles Welch, Partner at Waypoint Partners said: “Having a heavyweight corporate finance expert of Jim’s calibre join Waypoint is a huge endorsement of our service agnostic approach to growth advisory and M&A and of our vision for the business as a global player. Jim is one of a rare breed of advisor who combines significant knowledge of his craft with relationship and emotional intelligence. It’s a pleasure to be working with him again.”

Otto Stevens, Partner at Waypoint Partners said: “I’m delighted that Jim is joining the Waypoint team. Jim combines unparalleled expertise in negotiating high profile deals with the ability to understand companies’ day-to-day problems and opportunities. This relational approach is at the heart of our offer here at Waypoint. Jim’s commercial acumen and his ability to combine high level business strategy with the complex granular detail that these deals involve, will be invaluable to businesses trying to make sense of an increasingly complex M&A landscape.”

Commenting on his new appointment, Jim said: “I’m thrilled to be rejoining colleagues I have worked with so successfully in the past. When it comes to M&A in the fast-moving marketing and tech industry, companies need advisors who understand the sector inside out. The partners at Waypoint all have first-hand experience of leading companies in the creative, marketing and tech space which means, when it comes to growth strategy and realising value, they have walked the walk. Together with their unrivalled sector knowledge, they are ideally suited to identify the best strategic fit between parties in a deal. I’m looking forward to working with them to take our international M&A activities to the next level.”

For further information please contact:
Will Hurrell (  +44 (0)755 192 7321
Poppy Brech ( +44 (0)7703 599 512

About Waypoint Partners

Waypoint Partners is the leading growth and M&A advisory firm, working globally with shareholders and their leadership teams in the creative, marketing and technology sectors to grow and realise value.

We’re all former business leaders, M&A advisors and associated specialists, offering what we consider to be a unique perspective on driving and realising value.

We’ve worked with over 220 businesses across the UK, Europe, U.S. and Asia. We have offices in London, Edinburgh and New York.

For more information about Waypoint Partners and how we help businesses, contact visit

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